Groundwork for the Future
Client
Energy Land & Infrastructure
Services
Art Direction, Brand Messaging, Copywriting, Strategic Planning, Video / Animation, Website Design, Website Development
Industry
Architecture & Engineering
Energy Land & Infrastructure (ELI) is a growing regional civil engineering firm focused on the natural gas transmission, commercial and residential land planning, utilities, and transportation market sectors with private, state and local government clients.
Challenge
As ELI expanded both locally and regionally, they recognized the need for a more refined and strategic brand identity, along with an enhanced online presence, to effectively attract top talent and new clients.
Approach
FoxFuel set to work revamping the entire visual identity of the ELI brand, beginning with the logo. The updated branding aimed to represent the three core disciplines of ELI while embracing a more modern, contemporary aesthetic.
Solution
FoxFuel produced and directed a short video reel, crafted a fresh visual brand package, new collateral materials, and developed an entirely new website to support the goals and objectives defined through our collaboration.